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All posts in March 2012

Getting Mucky in SDL Tridion Publishing

Getting Mucky in SDL Tridion Publishing

Posted on 15 March 201212 April 2012Author Julian WraithPosted in SDL Tridion1 Reply

The general view of publishing that most of us see is the publishing queue, a long list of jobs that get processed and change between such statuses as “waiting for publish”, “In Progress” and, if you are unlucky “Failed”. However, there is allot of additional information lurking under the hood that could be considered pretty…

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Marketing Heads in the Cloud

Posted on 6 March 201228 September 2012Author jwraithPosted in Cloud, Customer Experience, FeaturedLeave a Reply

Or: Three reasons why CMOs should care about cloud I started out as a real technology geek. I was nuts about computers, the Internet and everything that made it work. Today, I love to think about the business challenges that drive the technology, about the marketing opportunities it offers and the customer experiences it can…

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Left on the shelf all covered in dust…

Posted on 2 March 20122 March 2012Author Julian WraithPosted in Asides, SDL Tridion1 Reply

I’ve been posting on our upcoming SDL Innovate event with a post on SDL.com, go and check my post called Left on the shelf all covered in dust…

Why Customer eXperience Management Matters

Why Customer eXperience Management Matters

Posted on 2 March 20122 March 2012Author jwraithPosted in Customer ExperienceLeave a Reply

Or: How desperate can one girl be? Customer Experience Management. Why would you care? Isn’t CXM just another TLA for yet the same old story? Isn’t it just your good old online marketing in a sheep skin?

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